Das’it Barbershop

Client: Das’it Barbershop

Website: https://www.dasitbarbershop.com/

Industry: Barbershop & Men’s Grooming

Target Markets: New York, NY, USA

Competitors: barbershop.nyc, elegantbarbershop.com, mankindbarbersnyc.com

Das’it Barbershop Increases Website Traffic by 92%

Client Overview

Das’it Barbershop, situated in the heart of New York City, is a distinguished name in the men’s grooming industry, renowned for offering premium services such as expert haircuts, classic straight razor shaves, and modern styling techniques. Despite their outstanding reputation and loyal client base, Das’it Barbershop faced challenges in strengthening their online presence to attract new clientele from the surrounding areas and beyond.

Challenge

Das’it Barbershop encountered several obstacles that hindered their online growth. The primary issue was the insufficient visibility in search engine results, which inhibited potential customers from discovering their array of services. Additionally, their digital marketing strategies were insufficiently targeting their primary demographic, resulting in limited web traffic and engagement.

Our SEO & Digital Marketing Strategy

Recognizing the specific challenges faced by Das’it Barbershop, we curated a tailored SEO and digital marketing strategy to enhance their online presence and business growth.

SEO Audit

Performed a comprehensive SEO Site Audit

Keyword Research

Conducted keyword research to find best keywords within the barbershop sector

Competitor Analysis

Examined the online strategies of key local competitors

SEO Improvements

Build On-page, Off-page, and Technical SEO advancements

Speed Optimization

Boosted website loading times for better user experience

Mobile Optimization

Optimized the site for flawless mobile usability

Content Development

Created engaging and service-oriented content

Meta Optimization

Refined title tags, meta descriptions, header tags, and images

Backlink Building

Built quality backlinks from authoritative grooming and lifestyle sites

Schema Markup

Integrated schema markup to improve search engine visibility

Internal Linking

Enhanced the internal linking for website

Social Promotion

Used social media platforms to augment brand visibility

Performance Monitoring

Consistently monitored and assessed website performance

Results

By implementing our strategic initiatives, Das’it Barbershop witnessed a significant uplift in their digital performance metrics:

%

Increase in Traffic

%

Increase in Online Visibility

%

Increase in Conversion

Keywords
Search Volume
Rank
New York Barbershop

100,000

5th

Barbershop New York

100,000

6th

Barber New York

100,000

5th

New York Barber

100,000

4th

Haircut New York

10,000

4th

Beard Trim New York

1,000

7th

Shave New York

1,000

6th

Google Search Console Performance

Website Page Speed

Google Business Performance

Client Testimonial

“Our collaboration with Social Media Mantra revolutionized our approach to digital marketing and SEO. The strategies they introduced not only increased our web traffic but also increased client bookings and engagement. We are ecstatic with the exceptional results and anticipate continued growth.”
Owner, Das’it Barbershop